Impact Producer, The Nature Project | BAVC

Impact Producer, The Nature Project

The Redford Center

1012 Torney Ave, The Presidio
San Francisco, CA 94129

August 24

The Redford Center seeks an Impact Producer to project manage the pilot phase of content creation for “The Nature Project,” which will serve as storytelling support for an emergent movement. “The Nature Project” is a multifaceted media project that puts sound, imagery, story and science behind a phenomenon deeply felt around the world: that humans and nature are inseparable and that connecting with the outdoors has a profoundly positive effect on human health. Humans evolved symbiotically with nature; we are predisposed to connect with and be our healthiest selves when engaging with the outdoors. Recent studies have shown that spending time in the outdoors can lower stress and cortisol levels, can help diabetics manage blood sugar, can aid the recovery of psychological trauma, can balance mood and even increase the capacity for empathy, among other meaningful benefits.

However, spending time outdoors is increasingly challenging. Not only are humans now on-track to become an “indoor species” - a trajectory we’ve been on after centuries of destroying the land, air and oceans – but also histories of racism, forced labor, enslavement, displacement and discrimination have structured contemporary unequal access to green spaces for BIPOC communities, be they National Forests, beaches, gardens, urban parks or the land their ancestors called home. This systemic exclusion from access to nature has become a “health equity” issue: it has had disproportionately negative impacts on the health and wellbeing of low income and BIPOC communities and has perpetuated structural racism in America. Now, in the COVID-19 era, both the benefits of time outdoors and the inequities that structure access are all the more acutely felt. 

Presently, we’re experiencing a sea change in America when it comes to understanding the health benefits of time spent outdoors as well as the racialized dimensions of health inequity. Innovative research is culminating into an emerging movement, which “The Nature Project’s” storytelling will fuel and support. More so than ever before, organizations, institutions and inspiring individuals are “prescribing nature” as an evidence-based health remedy; and they are working to shift this environmental injustice by building community around the outdoors. These efforts are positively impacting health and wellbeing, restoring a positive connection to nature, and further, are a sustaining source of community empowerment and invigorate the quest for justice.

The pilot phase of “The Nature Project” will first invite the public to start conversations around this theme through crowdsourced short films that illustrate the experience of being outdoors while we have been quarantining through COVID-19 as a society living largely indoors. This media project will be housed on a forthcoming website and serve as a companion to a feature-length documentary film and/or series, which additionally will anchor an impact and engagement campaign.

The Impact Producer will oversee this pilot phase of content creation and website build. They will work with a collection of filmmakers to produce model short films; they will then spearhead a public call for crowd-sourced films and film content, coordinate the intake process, organize and curate the films and support post-production. They will build out a website to house the film content and other project information, will strategize and see new partner relationships, collaborators, distribution channels as well as other modes of community engagement. They will submit pilot phase evaluation report and draft a plan for a second phase.

We are looking for candidates with a demonstrated commitment to advancing environmental, economic and racial justice and to promoting greater equity in the environmental movement and the cultural sector.

To Submit a Proposal Please Provide:

A brief cover letter

Resume/CV with relevant project management experience in the media + impact space

Sample of campaign developed, if applicable

Three references

Brief proposed scope of work

​Budget for Contractor is ~$20,000 for a 5-month engagement starting on or around September 1, 2020.
Total program budget will be determined by the need to engage additional consultants based on contractor experience.


Lead the design, implementation and evaluation of a phase one trial to create crowdsourced content for The Nature Project

Help identify and engage a group of filmmakers who will safely produce “model” videos to inspire the types of films we hope our public call will source

Design and launch a wide, diverse public call for crowdsourced short films and content about peoples’ experiences accessing the outdoors during the COVID-19 pandemic

Organize the intake of crowdsourced films

Work with a web designer to build a website to curate the films and frame the pilot project phase

Strategize partners and collaborators, distribution channels and modes of community engagement

Manage the overall pilot phase to ensure smooth execution of the program within the set timeline

Manage execution of deliverables and utilize other team members and consultants when appropriate

Liaise with The Redford Center team members including project partners, PR and Communications firms, providing all relevant materials including, but not limited to, program announcements, supporting press coverage and interviews, content for social media posts, newsletter modules, impact report and metrics.

Create and manage process for capturing outcomes and metrics from pilot program to include in final phase one program report

Hold program debrief session with The Redford Center team, summarize input and integrate into report


 2+ years’ experience as an Impact Producer for documentary and/or media-based action campaigns
Proven experience working in project management and/or leadership in orchestrating campaigns
Experience and working knowledge of documentary film production and postproduction
Superior time management, communication and analytical skills
Strong working knowledge of Microsoft Office and website development/management
Background and/or interest in environmental, economic and racial justice issues
Ideal candidate will have lived experience with challenged access to green spaces